Homes Alive Pets
Sales Lift
from in-store digital retail media
On-Shelf Availability
from computer vision & AI
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Challenge
A specialty pet retailer stands out by creating a welcoming, interactive, and exceptionally organized environment designed to help pet owners deepen their connection with their animals. Managing a complex assortment of around 10,000 SKUs across multiple large-format locations requires a focused approach to maintain operational efficiency, enhance customer satisfaction, and support sales growth and loyalty.
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Solution
To meet these goals, the retailer implemented an integrated digital platform featuring mini-cameras, electronic shelf labels, and impactful in-store media displays. This solution provided real-time visibility of on-shelf inventory to ensure accuracy with stock records, simplified pricing updates to free up staff for customer interaction, and boosted shopper engagement through eye-catching media rails.
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Results
Within two months, on-shelf availability improved by 3%, and sales of brands promoted on the media displays increased by up to 13%. The platform has fundamentally transformed the retailer’s operations and received positive feedback from customers for its visual appeal and informative presentation.