Efficiently Driving Price Compliance and Product Promotions

The largest liquor retailer in the state of Nevada with 23 locations offering “the widest selection of spirits, wine, and beer – at the lowest prices.

Challenge

With a fast-moving promotional strategy and dozens of weekly offers, ensuring consistent and accurate pricing across all 23 stores was a top operational priority. The traditional process—reliant on manual updates and in-store checks—was time-intensive and reduced focus on the in-store customer experience.

Solution

To streamline operations and improve execution, the retailer introduced electronic shelf labels across all locations, enabling centralized control of pricing and promotional updates. This was complemented by high-impact In-Store Retail Media rails at key shelf positions, featuring engaging motion-based content designed to capture shopper attention and drive conversion.

Results

The results were clear: store managers reduced pricing-related tasks from several hours to just 15 minutes, freeing up time to focus on delivering better customer service. Additionally, products featured on the digital rails saw a measurable lift in sales—proving the power of automation combined with in-store engagement.