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Retail Media & Shopper Experience
Vusion’s Retail Media & Shopper Experience turns stores into digital media platforms that engage shoppers through targeted content and real-time insights. Powered by in-store IoT, and targeting data, it connects retailers, brands, and shoppers to deliver measurable media impact, enhance engagement, and personalize the shopping journey.
Why This Solution Set Matters
Retailers and CPGs face growing pressure to boost store profitability, increase media ROI, and meet shopper expectations for personalized, omnichannel experiences. Retail Media & Shopper Experience tackles these challenges by transforming in-store media into data-driven, measurable activations that connect brands and shoppers in real time.
How This Solution Set Works
The solution combines in-store IoT and targeting data to deliver targeted media and tailored content directly at the shelf. It captures shopper and campaign data in real time, turning them into actionable insights that optimize in-store engagement, drive conversions, and enable retailers and brands to measure ROI instantly.
In-Store Retail Media Activation
Transform high-traffic store areas into dynamic, monetizable media zones through digital displays and data-backed targeting.
Every change, from new offers to markdowns, is executed, verified, and accurate across all stores, remove manual effort, and keep execution consistent while giving HQ full visibility and control.
In-Store Retail Media Activation
Enhances the in-store journey with personalized, location-based content and wayfinding that guides shoppers directly to the products, offers, and aisles that matter to them.
Every update, from promotions to tailored messages, is delivered instantly and consistently across all stores, enabling retailers to communicate in-store with the same agility as online while reducing manual setup and ensuring a seamless, guided shopping experience.
