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Shopper Services

VusionGroup’s Shopper Services engages in-aisle customers with dynamic marketing, bridging the gap between online and offline shopping, and delivering tailored, guided in-store experiences to enhance the shopping journey.

Our unique expertise in Shopper Services

VusionGroup’s Shopper Services leverages in-store IoT, locationing and data to create personalized shopping journeys from guiding shoppers to their desired products, displaying enhanced product information, and inventory levels, to offering alternative shopping methods for out-of-stock items. By identifying products based on shopper preferences, it creates a seamless, personalized shopping journey that bridges digital and physical retail.

Why consider Shopper Services?

Elevate the shopper journey with digital tools

Leverage digital potential to highlight product benefits throughout the shopper’s journey to drive meaningful connection and purchase decisions.

Bridge digital and physical shopping experiences

Engage in-aisle customers with agility using dynamic displays, bridging the gap between online and offline shopping.

Key figures

+1pt

Personalize the shopper journey with localized promotions

Digitalize the in-store experience for shoppers by guiding them in their shopping trips.

Deploy marketing and promotional campaigns

Deploy marketing and promotional campaigns effectively with increased agility.

Improve your NPS score by 1pt.

What Shopper Services can do for your store

Personalized shopper journey

Guide Shoppers to their products through retailers' app or web app

Offer alternative products or shopping methods in case of out-of-stock

Identify products in store for shoppers based on their shopper preferences : on promotion, vegan, Nutriscore…

Cross-channel engagement

Display enhanced content information through NFC tap of QR Code

Propose in-store substitute, link to online alternative

Highlight products in store based on shopper’s criteria